Hello. I’m Desiree Almodovar, an Operating Partner at AlleyCorp and angel-investor with deep roots in product and go-to-market strategy.
ALMODÓVAR
NOW
THEN
At AlleyCorp, I lead a dedicated investment vertical focused on identifying top early-stage founders building for untapped market opportunities.
My work spans the full investment lifecycle, from ecosystem strategy and deal sourcing to diligence, capital deployment, and post-investment support.
Previously, I was the founder of The Inlay, an NYC start-up innovation studio, working at the intersection of GTM strategy + Product Development.
I’ve partnered with dozens of pre-seed to series A brands, including Getaway, Common Living, Numu, Veracity, Included Health and The Muse. Many have gone on to exit or reach major fundraising milestones with notable VCs and investors, such as L Catterton, Union Square Ventures, Primary Ventures, and more.
SO TO SIMPLIFY IT, I…
Go to Market Strategy
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Go to Market Strategy ·
01.
GTM STRATEGY
Paving a path to launch starts with planning how to position your product within a market, defining your ideal audience, and figuring out where they are so you can connect with them in an impactful way right at launch.
Product Strategy
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Product Strategy ·
02.
Product Strategy
By deeply understanding the consumer mindset I define product visions and roadmaps that align with business goals.
Angel Investor
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Angel Investor ·
03.
INVEST
I back founders that are thinking about the future and committed to solving some of our biggest challenges. These founders are bold, empathetic, and independent thinkers determined to build legendary companies.
IN THE BEGINNING
Prior to becoming a founder, I served as a VP of Product.
There, I led high-performing teams of 50+ to develop products for some of the world’s most influential brands, including Google, Microsoft, P&G and Viacom. My work supporting the launch of Google Photos helped the platform secure over 100 million users after just five months.






Press
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FORBES
Desiree Almodovar examines why traditional DEI approaches have fallen short – and what meaningful progress actually requires.
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Authority Magazine
Making Something From Nothing: Desiree Almodovar On How To Go From Idea To Launch.
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FORTUNE
The way to make startups and venture more diverse comes down to a “systematic, business-led approach”.
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VCs OFF THE RECORD
Host Gayle Jennings-O'Byrne chats with Desiree Almodovar, a venture capitalist at Alley Corp VC, about her inspiring journey.
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NASDAQ
Desiree Almodovar Is Building Brands, Growing Businesses, and Shaking Up Industries—Here’s How.
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THE NEW SCHOOL
Desiree Almodovar’s Top 5 Startup Tips for Testing Your Value Proposition.
Orgs + Advisory
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PUBLIC ART FUND | Champion Circle
Public Art Fund brings dynamic contemporary art to a broad audiencee in New York City and beyond.
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TECHSTARS | Mentor
Techstars helps founders scale their startups into world-changing businesses.
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HARVARD BUSINESS SCHOOL | Alumni Angels
A forum for Harvard Alumni interested in researching and investing in early stage companies.
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SKOWHEGAN | Council
Skowhegan is an intensive residency program for emerging visual artists established in 1946.
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VC FAMILIA | Member
VCFamilia provides a space for Latina/o VCs to connect, support and invest together.