Hello. I’m Desiree Almodovar, an Operator at AlleyCorp and angel-investor with deep roots in product and go-to-market strategy.
ALMODÓVARTHIS IS HOW I DO IT.
BRANDS
Previously, I was the founder of The Inlay, an NYC start-up innovation consultancy, working at the intersection of GTM strategy + Integrated Marketing.
I’ve partnered with dozens of pre-seed to series A brands, including Getaway, Common Living, Numu, Veracity, Included Health and The Muse.
Many have gone on to reach major fundraising milestones with notable VCs and investors, such as L Catterton, Human, Silas Capital, 23andMe and more. Through this work, I’ve fostered meaningful relationships with founders, and began angel investing in order to further support category defining brands.
SO TO SIMPLIFY IT, I…
Go to Market Strategy
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Go to Market Strategy ·
01.
DEFINE YOUR GTM STRATEGY
Paving a path to launch starts with planning how to position your product within a market, defining your ideal audience, and figuring out where they are so you can connect with them in an impactful way right at launch.
Product Strategy
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Product Strategy ·
02.
YOUR CMO
By deeply understanding the consumer mindset, I concept unique ways to reach your customers throughout their journey.
Angel Investor
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Angel Investor ·
03.
ANGEL INVEST
I back founders that are thinking about the future and committed to solving some of our biggest challenges. These founders are bold, empathetic, and independent thinkers determined to build legendary companies.
IN THE BEGINNING
Prior to becoming a founder, I served as a VP of Product at several internationally recognized agencies.
There, I led high-performing teams of 50+ to develop product strategy and award-winning campaigns for some of the world’s most influential brands, including Google, Viacom and Autograph Collection Hotels. My work on interactive campaigns for the launch of Google Photos helped the platform secure over 100 million users after just five months.
Press
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HEARST LAB
Founders on Their Most Valuable Pitching Strategies for Pitching Investors, Customers, Media, and More.
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NASDAQ
Desiree Almodovar Is Building Brands, Growing Businesses, and Shaking Up Industries—Here’s How.
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THE NEW SCHOOL
Desiree Almodovar’s Top 5 Startup Tips for Testing Your Value Proposition.
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AUTHORITY MAGAZINE
Making Something From Nothing: Desiree Almodovar of The Inlay On How To Go From Idea To Launch
Orgs + Advisory
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SKOWHEGAN | Council
Skowhegan is an intensive residency program for emerging visual artists established in 1946.
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SHES INDEPENDENT | Investment Member
A women-first investment group making investing work better, for more people.
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WERULE | Advisor
WeRule actively seeks out top founders from around the world to offer on demand advice and mentorship.
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DREAMERS & DOERS | Member
Dreamers & Doers is an award-winning community amplifying extraordinary entrepreneurs and leaders.
Book Strategy Session
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Book Strategy Session ·
Book Strategy Session
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Book Strategy Session ·
Want to launch a business? Let’s chat.
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